Mendoza introduces master’s degree in digital marketing

The Mendoza College of Business at the University of Notre Dame is introducing a new specialized master’s program to address the rising demand for digital marketing professionals, a field expected to be one of the fastest-growing over the next decade.

The Master of Science in Digital Marketing (MSDM) at Notre Dame is a 10-month residential program tailored for those seeking careers in digital marketing management, social media management, marketing analytics, and other key roles essential to a company’s marketing success.

“Our imperative at Mendoza is to Grow the Good in Business™ by developing servant leaders who want to succeed professionally through their contributions to human flourishing,” said Martijn Cremers, the Martin J. Gillen Dean and Bernard J. Hank Professor of Finance.

For students dreaming of a world-class graduate business education at Notre Dame, the O’Hara Society exists to help make that dream a reality.

Gifts from O’Hara Society members provide crucial financial assistance to graduate business students, ensuring they are able to come to Notre Dame for their formative business education, including the new Master of Science in Digital Marketing (MSDM) program.